SG Custom 1967, JH

GIBSON

Instrument Description

James Marshall “Jimi” Hendrix was an American rock guitarist, singer, and songwriter. His mainstream career lasted only four years, but he is widely regarded as one of the most influential guitarists in history and one of the most celebrated musicians of the 20th century. The Rock and Roll Hall of Fame describes him as “the greatest instrumentalist in the history of rock music”. Hendrix was inspired by American rock and roll and electric blues. He favored overdriven amplifiers with high volume and gain, and he was instrumental in popularizing the previously undesirable sounds caused by guitar amplifier feedback. He was also one of the first guitarists to make extensive use of tone-altering effects units in mainstream rock, such as fuzz tone, Octavia, wah-wah, and Uni-Vibe. He was the first musician to use stereophonic phasing effects in recordings. Holly George-Warren of Rolling Stone writes: “Hendrix pioneered the use of the instrument as an electronic sound source. Players before him had experimented with feedback and distortion, but Hendrix turned those effects and others into a controlled, fluid vocabulary every bit as personal as the blues with which he began.”
Jimi Hendrix is, of course, forever associated with the Fender Stratocaster; but there were also two Gibson solidbody electric guitar models he was sweet on: the Flying V and the SG Custom. Considering that nothing drives a stack of Marshalls more convincingly than humbuckers, Jimi’s dalliances with Gibsons come as no surprise.
This limited edition Gibson Custom Shop 1967 SG™ Custom accurately replicates the right-handed guitar (strung lefty) that Hendrix played on The Dick Cavett Show on September 9, 1969 - one of Jimi's rare television interviews and performances. This SG Custom features a Murphy Lab Aged Polaris White finish and aged gold hardware. Only 150 guitars will be created as part of this very special run, hand-made by the expert luthiers and craftspeople of the Gibson Custom Shop in Nashville, Tennessee, USA. The Gibson Custom Jimi Hendrix 1967 SG Custom celebrates a nuanced side of the artist who extended the vocabulary and range of the electric guitar into uncharted creative territory. Use it to open up the next chapter in your own musical explorations.